Growth Audit · Strategic snapshot

Apex Consulting Group LLC

VA · NAICS 541611 · 8(a) · SDVOSB · Small Business

78
Profile health

Apex has enough proof to compete in a focused cyber and program-support lane. The next lift is not more bids; it is sharper agency targeting and one stronger prime-past-performance story.

Profile breakdown

84/100
Capability fit

Cyber program support maps cleanly to the current DHS and VA opportunity set.

Moves this up: Narrow the public capability statement to two buyer problems and remove adjacent service lines.

68/100
Past performance

Recent DHS subcontract proof is useful, but prime CPARS is still thin.

Moves this up: Package two subcontract outcomes with contract numbers, dates, FTE count, and quantified delivery results.

88/100
Certifications

8(a), SDVOSB, and small-business status create credible set-aside arguments.

Moves this up: Confirm each status is current in SAM and tie it to agency goal pressure in outreach.

76/100
Vehicles

GSA MAS access helps, but several attractive DHS lanes still require teaming.

Moves this up: List exact SINs and identify two primes already on DHS cyber vehicles.

63/100
Agency relationships

There is delivery history, but limited evidence of active CO or program-office engagement.

Moves this up: Build a 20-contact agency map and start market-research outreach before RFP release.

72/100
Geo coverage

Virginia presence supports the DHS/NCR lane.

Moves this up: Document on-site availability, cleared staff geography, and remote delivery constraints.

Your real federal market

Trailing 24 months · NAICS 541611 · small-business contract obligations from USAspending.

AgencyTotal $AwardsAvg $SB rate
Department of Health and Human Services$145M410$354K39.0%
Department of Defense$98.5M220$448K15.7%
Department of Veterans Affairs$72.3M180$402K30.0%
General Services Administration$51.9M150$346K31.3%
Department of Homeland Security$42.1M130$324K31.7%
Department of Agriculture$30M90$333K28.1%

90-day plan

Move 1 · 14 days · $0-$1,500

Turn DHS subcontract proof into a prime-ready proof packet

The DHS lane is credible, but the profile needs a concise packet that proves scope, value, staffing, and results without forcing a CO to infer fit.

Move 2 · 30 days · $0 if handled internally

Build a two-prime teaming list for DHS cyber vehicles

Vehicle access is the practical constraint. Two qualified primes with complementary socio-economic pressure can turn good fit into reachable work.

Move 3 · 45-60 days · $0-$2,500

Start market-research outreach before the final RFP

Apex gets the most leverage while the agency is still testing the market. Waiting for the final solicitation gives the incumbent the shape advantage.

One live capture demo

PursueDemo pick · Sources Sought response

Cybersecurity Program Support — market research phase

Department of Homeland Security / CISA · NAICS 541512

Revenue range
$142,000$238,000

Why now

The agency is still conducting market research. Responses received this round shape the final requirements and the set-aside decision — both move against incumbents if SDVOSB firms surface now.

How to position

Lead with the DHS subcontract on cyber operations support; anchor on SDVOSB eligibility (the set-aside is already in your favor); name the incumbent’s public scope gap explicitly — they have no SDVOSB teaming partner of record on this NAICS.

Why you fit

  • Two prior DHS subcontracts on adjacent cyber scope, both under five years old, both with quantified delivery records.
  • Primary NAICS match. Secret clearances current on three named staff.
  • SDVOSB / 8(a) eligibility — you sit inside the set-aside pool the CO is most likely to use.

Why you might skip

  • Past-performance proof is subcontract, not prime — if the CO weighs prime CPARS over recency, you start one notch behind.
  • The large incumbent will respond to this Sources Sought too. Set-aside decision is still in play, not certain.

What to do

  1. Submit a 3-page capability statement to DHS/CISA citing the two prior DHS cyber subcontracts by contract number, with quantified deliverables (incident response time, FTE count, schedule variance).
  2. Foreground SDVOSB status in the cover paragraph — give the CO ready language they can paste into a Rule-of-Two memo.
  3. Move this week — 10 days to deadline.